How We Helped Digital Marketing Advantage (DMA) Book 149 Calls & Close 45 Clients in 6 Months
45
new clients signed in 6 months149
qualified sales callsBackground
Digital Marketing Advantage (DMA) is a full-service digital agency helping businesses scale with SEO, PPC, and paid media — only around for a year. Having previously scaled and sold an agency, Clayton knew outbound lead generation works. The challenge was finding a partner who could execute it effectively.
DMA was relying on inbound, a mix of in-house lead generation and working with multiple outbound agencies. Despite trying five different agencies, none could deliver consistent results that Clayton needed to scale.
The Challenges
- Inconsistent lead quality — previous agencies booked meetings, but most leads weren’t a good fit.
- Burned by multiple lead gen companies — DMA had tested 4–5 outbound agencies before, with poor results.
- Deliverability & volume issues — high bounce rates and domains getting blacklisted reduced campaign effectiveness.
Our Approach
AI-powered targeting & trigger-based lead lists
Built a custom lead list focused on high-intent prospects — businesses actively hiring, running ads, or scaling operations. Used AI-powered data signals to target CMOs, CEOs & decision-makers ready to buy.
Multi-channel outreach: cold email + SMS
Launched a high-volume email campaign (400–500 emails/day) for maximum visibility, plus SMS follow-ups to engage decision-makers outside of email.
Offer optimization & sales positioning
Reworked DMA's outbound messaging to focus on problem-solving, not just services. Created multiple A/B-tested angles to refine the best-performing scripts.
Hands-off lead generation & inbox management
Managed everything from outreach to appointment setting — DMA only had to show up and close. Dedicated inbox management team recovered no-shows & rescheduled missed meetings.
Rapid iteration & optimization
Weekly campaign reviews to double down on what's working. Adjusted targeting, copy, and sending strategy based on real-time market response.
The Results
45
new clients signed in 6 months149
qualified sales calls$97K
MRR added30%
average close rate on our leadsWhat are you waiting for?
Launch your pilot campaign…
Launch your pilot campaign…
If your agency's growth has been over-reliant on referrals or inbound channels — and you'd rather have a predictable outbound channel feeding your pipeline but not sure who to trust — this is your window. We'll run a full 30-day risk-free pilot for your agency, using the same system we've used to book qualified meetings for 85+ marketing agencies. Apply to see if you're a fit, spots are limited.




